I love SXSW. It is the one conference I’ll schedule everything else around so that I don’t ever miss it. Every year that I go, I walk away having made new contacts that lead to friendships and business. Last year we sold out of copies of Content Rules in the bookstore and people still come [...] Read more »
Looking to get started with a content strategy? Start by following your idols.
C.C. has always been a Canon photographer, but he is falling in love with his new Olympus Pen E-P3 in a big way.
C.C. Chapman finds himself swept back to days of Mad Men and the Rat Pack while visiting the Hotel Valley Ho in Arizona.
If there was any good that came out of the whole ragu mess, it was a desire to make my own spaghetti sauce. So last weekend I bought all the ingredients and made a big pot for dinner. Best part is since we have a new freezer I could freeze all the left overs [...] Read more »
Learn the five key steps for successful influencer outreach from award winning marketing consultant C.C. Chapman.
I’ve been trying to process the passing of Steve Jobs. I was driving into Boston to host an event with Ann Handley when the news popped up on my phone. I was instantly hit with this great sadness and a rush of emotions. I didn’t expect this to happen and I haven’t been able [...] Read more »
Twitter is all about conversation and C.C. Chapman was happy to discover that almost half of what he does on Twitter is exactly that. Read on.
A couple of months back I got an e-mail from my buddy Joe Chernov asking if I’d be interested in doing some writing for a project they had going on over at Eloqua. How could I say no since I dig both him and the company? Later I found out that my piece would be [...] Read more »
I’ve been using the Internet for a long time and before RSS was common I had a folder in my bookmarks that I called Morning Surf. These were the sites that I made a point of visiting every morning to get a feel for what was happening online and beyond. These days I rarely [...] Read more »
My first book is now out from Wiley and if you want to understand content marketing then you should buy a copy today. Available wherever books and ebooks are sold.
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