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The Give ME Society

posted on June 20, 2011

Benjamin Franklin famously said that time is money.

Any amount of time that you or I spend doing one thing, takes away time that could be spent doing something else.

Now, with that being said, I believe I’m a very giving person with my time and knowledge. I love helping people learn and teaching them everything I know. I attend events, create content and all around do a lot of things for other people’s benefit and don’t make a dime doing it. But, you know what? Giving it all away for free is not a way to make a living.

I’ve been seeing more and more people complaining about individuals or groups deciding to charge for some of what they create. This give ME mentality reminds me of whiney first graders who can’t always get a cookie every time they ask for one. Not only do they want fries, but they want them drowned in gravy, covered in cheese and then fed to them by a half naked waitress with a cute smile. In other words, they want it all and they want it on their terms.

There is no magic formula that works for everyone on what you should and shouldn’t charge for. But, giving everything away for free does not keep a roof over your head or food on the table. Everyone in this world has to have an income flow to maintain a happy life. That amount of money is different for each of us and none of us have the right to judge someone else for what they decide to monetize.

I’m at a point in my career where I’m figuring out that balance. Yes, I still do plenty of things for free, but on the flipside I also have to make a living so I charge for things as well. I haven’t figure out the perfect balance yet, but I would hope that others would respect and support my decisions that I make. If you don’t want to pay for me and what I provide, then there are plenty of others who you could ask instead.

I have to be smart about this because my time is money. Just the other day I had to pass on a very good paying speaking assignment because I had already committed to a free speaking engagement. Yes, that is the choice I made, but when you see that money disappear it is never easy. Given the choice between a free or paid speaking gig, the paid assignment always wins.

I know that most of what I’m seeing out there is good old fashion jealousy from people who are not willing to work as hard as it takes to find the success that they crave. These sort of people hope that by trying to chop down pedestals they will somehow gain attention. To me, they are just cutting themselves off at the knees and not doing any good for anyone.

It is very easy to scream give me, give me when you are standing on shore hoping to catch a fish. Come on and dive in to the deep end where you have to swim to survive and then we can talk.

 

 

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Categories: Rants
  • Don Kleiner

    I hear you and wrestle frequently with the same issue. Everyone wants to be on a free trip with me or wants me to donate one to their fundraiser. Few of those actually generate business only a good feeling for helping out so there obviously needs to be a limit and finding it is always a balance.

  • http://twitter.com/foodphilosophy Jennifer Iannolo

    Amen, brother!

  • http://www.facebook.com/profile.php?id=703291673 Anonymous

    So we’re clear, I have no problem paying for a half-naked waitress to do anything.

    • http://www.cc-chapman.com/ C.C. Chapman

      *laugh* I don’t think many of us would 

  • http://chelpixie.com/ Chel Wolverton

    I wonder how much of it has to do with being in that beginning phase of things and doing more things for free to get started.  Then when we get to a professional level people are surprised that we want to charge professional prices for something used to be free.  From my POV, that actually makes it worse since the people we’ve been working with should want to see us succeed MORE.

    I have far more respect for the people who dive down deep than the ones that whine they aren’t getting what they deserve.

    • http://www.cc-chapman.com/ C.C. Chapman

      AMEN!

      It is weird and yet it happens again and again. I wrote this after seeing
      several posts written by the whiners and I felt there needed to be a balance
      out there.

  • http://www.twitter.com/jennalyns Jennalyns

    You know, I think there’s still a perception among many people that because some of the platforms are free (WordPress, Facebook, Twitter) that content and social media expertise should also be free. To people who don’t understand it, and because it can also be done socially on a different level, it doesn’t look like work. Artists and event planners struggle with this as well – if it’s fun, it must not be hard work. And if it didn’t take hard work to make, then I shouldn’t have to pay for it. 

    The sticky wicket also comes with camaraderie,  whether truly a friend or someone you think you know well through social media, and expecting to get a professional relationship with personal boundaries. I always associated speaker fees with huge celebrities, and it didn’t occur to me until I had friends who were speakers that it’s a job like any other that deserves pay like any other. It’s really hard to acknowledge value in yourself sometimes, and charging for the value you offer isn’t a sign of arrogance or greed. It’s a sign of incredible maturity and self awareness. 

    In other words: haters gonna hate. 

  • http://michaelschechter.me MSchechter

    Here is the thing I don’t get. I come from the traditional retail world where people from social are constantly telling us how things are changing, how our business has to adapt, how we are doing it wrong. 

    Now, these people are talking to businesses that have been around a long time, some as long as a century. They’ve done ok for themselves, but want to continue to evolve. They take the portion of the talk that tells them how they how they are doing it wrong with a grain of salt so they can focus on how to do it better. It’s not always fun, it’s not always easy, but it is necessary if you want to keep going.

    What I don’t get is why people in this space can’t embrace the same kinds of difficult conversations (and granted, sometimes us traditional folks don’t take it well either). This whole industry is relatively new, but it is growing up quickly and is entering that awkward puberty stage. A lot is changing and there is a lot that isn’t being spoken about out in the open. Ironically, it is very similar to some of the changes that traditional businesses are facing.

    There is always a desire to to take this conversation and go to an extreme (something I am guilty of myself). On one side it is about how it was always free, on the other, it is about making a living. It’s not a matter of free or paid, it’s a matter of balance. The reality is, the people who complain about it (me included from time to time) aren’t trying to begrudge anyone anything (well, some probably are), we just care about where things are headed. 

    If it is a good thing to question traditional tactics for the hope that those businesses will do better, why is it wrong to so the same here?

    • http://www.cc-chapman.com/ C.C. Chapman

      Questioning, challenging and having good discussions is one thing. What I’m
      sick of is the jealous whining.

      Every business owner decides what to charge for their product or services.
      If you can sell it at that price, you can keep doing it and make money and
      grow your business. That is Business 101 and that is exactly what plenty of
      us are doing in our space.

      And yet every time someone starts charging for something that they may have
      been giving away for free in the past there is a mini mob that calls them
      out, slams them or just complains. That’s the part I’m sick of. I know there
      will always be haters. Nature of the beast.

      • http://brasstackthinking.com Amber Naslund

        My biggest issue comes from the attack on people rather than ideas. On pointed, passive-aggressive and tiresome critiques of people like Chris Brogan and the way they’re doing things rather than a discourse on the general balance between free and paid, between value creation and demand generation, on how to retain the tenets of social that we protect so vigorously while making a viable business model out of it so that it enjoys a long, sustainable life.

        I’d much rather sit down and debate the merits of one idea vs. another rather than having to poke sharp sticks at people to make a point. I just don’t think it makes anyone look very good, and it distracts from the debate and discussion itself. Moreover, the tone of petulant snark gets really old, really fast. It doesn’t encourage anyone to sit down for a cogent discussion, lest they become the next one to get into a petty war of words.

        The defense that Mike makes above is that “people in this space” can’t take differing ideas, and I simply don’t think that’s the case. But there’s no reason that the method by which those differing ideas are delivered can’t be respectful and calm rather than laden with vitriol – in this space or anywhere else. If what we really want is discussions on the merits of one approach or the other, then that’s where we need to focus our attention and effort, and tune our approach and our attitudes accordingly.

      • http://michaelschechter.me MSchechter

        When it comes to attacking the idea and not the person, I could not agree more and it is something I’ve learned a lot about in the past 24 hours. There is a message and there is a rock. The two are not the same thing and the rock often crushes the message. It’s never a bad thing to have a point of view and to add a little bit of spice, but just like the paid and free conversation it is a matter of finding a balance. On both fronts, we all learn a little every day.

        There is also a lot more crossover than ever before when it comes to the person and the brand. Like it or not, there is Chris Brogan the brand and Chris the guy. We are quickly getting to the point where you can (and people will) question the tactics of one without the character of the other. I do think it will be a learning process to get to the point where we can cleanly separate the two. That said, there are always people and feelings behind the links and that has become a little easy to forget.
        I don’t think “people in the space” was fair, but there is a tendency (perhaps deserved) to dismiss a fair point that delivered in a poor way through the use of the blank term haters. But if you read what I wrote, I didn’t say can’t take, I said can’t embrace. This is a space where we are questioning traditional models, I’m just saying that it may pay in the long term to turn that same spirit ourselves a little more. Hard and useful conversations often start out as awkward ones. Thanks for the perspective Amber!

      • http://brasstackthinking.com Amber Naslund

        Hey Mike -

        That’s an interesting topic, the one of brand vs. personal presence. I
        couldn’t agree more that the two intertwine, for better *and* for worse, and
        it’s something that’s going to continue to be at issue. But I don’t think it
        precludes us from being thoughtful about what and who it is that we’re
        criticising – and most importantly – how we’re going about it.

        The same sense of generalization – “social media people”, for instance – is
        equally unfair when applied to those who criticize and calling them
        “haters”. I think what complicates most issues again isn’t the existence of
        divergent thought or point of view, but the ways they’re delivered. From my
        personal perspective, I’ve had plenty of my ideas questioned or criticized,
        and as tough as that can be to take, when it’s delivered with respect and
        genuine interest to converse about the ideas and concepts vs. slinging
        barbs, I’m all ears even as I lick my wounds. It’s really hard to deny
        discussion to someone who approaches it thoughtfully, even if your points of
        view are divergent.

        But while we’re talking about turning that spirit of questioning on
        ourselves a bit more, I think it’s fair to say that that needs to apply to
        everyone, including those who are railing in their moments of righteousness.
        Not only are there people on the other ends of the links, but there is
        likely really useful discussion that could happen if individuals could
        breathe long enough to retract their claws. I find myself wading into
        discussions less and less not because I don’t value diversity of opinion – I
        do, very much – but because frankly, it’s an ugly place to *have*
        discussions sometimes, this place we call the internet.

        And some will say I personally need a thicker skin, which may be true. But I
        think respect is something that’s sorely lacking in many a conversation, and
        it’s unfortunate that it causes folks to steer clear from broader dialogue
        because they’re afraid of who will next be wielding the spear. My
        unwillingness to suffer nastiness is not an indicator of how much I’m
        willing to entertain divergent viewpoints. And while everyone’s take on
        what’s nasty is likely different, I wish very much that the debates and
        discussions swirled around complex ideas with lots of nuance rather than
        individual people and the choices they make (that only they will eventually
        answer for, for better or worse).

      • http://michaelschechter.me MSchechter

        Learning how to think critically is innate, we all do it pretty naturally (even those we accuse of not)… it is communicating that thinking where the real challenge lies. it is a learning process and one that is usually learned by making mistakes.

        As for turning the mirror around, you are dead right, but it probably isn’t the last time that I or someone else will put our foot in our mouths. I am a bit weird like that, I can forgive the tact (even when it is my own stupid one) when the intent was there. And I may be alone, but I think intent is highly underrated in this world. 

        It has gotten ugly, hell I’ve written some ugly stuff this week. But it came from a place of concern and a desire to see this space and the people in it (both of which I believe in very deeply) to do better. We all need to do better. A challenge that I will certainly be turning upon myself as well. 

        I hope you stick around those conversations, even when it is ugly. Ugly conversations have an interesting way of turning into hard ones which often end up proving useful (trust me, I can vouch for this after the past day or so). There is a massive split going on and the debate feels as if it is stalling. It is probably why some lean towards yelling and others dismissing. Considering the opposite of love is apathy, I have a feeling those that get lumped into the category of haters care a lot more than you think, we just occasionally suck at showing that care.

        Thanks for the food for thought and the conversation.

      • http://brasstackthinking.com Amber Naslund

        Ah, intent. That’s actually one of my favorite topics, and something much
        more in depth than can probably be tackled in this comment stream. I agree
        that intent counts for a *lot*. So, in knowing that, our challenge as
        communicators is to figure out how to get that across, no?

        As for me, I have lots of great conversations. They’re just not in the usual
        places or with the obvious people sometimes, and just because they aren’t
        seen doesn’t mean they aren’t had. I simply won’t put myself in the midst of
        a melee simply to get a point heard; I care about my work as much as the
        next guy or girl, but I don’t take it so seriously as to believe I’m saving
        lives here. It’s social media. And if I’m going to get backhanded, called
        names, or personally undercut in order to participate in what masquerades as
        a “discussion”? No, thank you. I’ll find and attempt to contribute my value
        elsewhere.

        My definition of an “ugly” conversation worth enduring is when I believe
        there’s strong intent, but also an undercurrent of mutual respect and a
        desire to indeed improve on something collectively. Difficult conversations
        I’m happy to have. Complex ones, even ones that get uncomfortable. But there
        are limits, and sometimes a debate simply isn’t worth the price you pay to
        participate, nor what it rains down on others. Not every “useful”
        conversation justifies the fallout.

        Appreciate the discussion.

      • http://michaelschechter.me MSchechter

        It is absolutely the challenge to get that across and hopefully something that we all improve on with every step and from every misstep.

        We have a saying in my world, “no one has ever died of lack of jewelry”. While I don’t know if the same is always true in this world when you consider everything that has happened overseas, you point is well taken. 

        Looking forward to better “ugly” conversations and I really appreciate the discussion as well.

      • http://www.cc-chapman.com/ C.C. Chapman

        I wish everyone spoke as direct, honest and heart felt as you do.

      • http://brasstackthinking.com Amber Naslund

        Thanks, my friend. I really botch it on occasion, but I try. And it’s also
        why I speak up selectively. :)

      • http://michaelschechter.me MSchechter

        I’m just saying that sometimes it isn’t about jealousy or hate. It is very easy and a little scary to lump hard (and even poorly worded) questions into those categories. 

        What I love about Social Media and the people in it is that they spend a tremendous amount of time thinking about how to move traditional business models forward. They question accepted norms. 

        Sometimes their messages to the traditional market are elegant, sometimes they are clunky. That is the easy determination. The other is if the underlying point is valid or vitriol and this can often be harder to see and far easier to dismiss.

        We are all learning how to communicate better here. I’m just asking that you don’t dismiss everyone who makes a misstep as a whiny and jealous hater, even if they might sound like it on a given day.

  • http://www.limecubemarketing.co.uk/asqueezeoflime simoncmason

    Presumably all the people whining about you having the temerity to charge for your services never do paid work and have found a way to live on fresh air alone – good for them.

    Back in the real world professionals in any field rightly expect to make a living out of hard won  knowledge and experience.

    That said there is still more good free stuff, whether live or recorded, available to do with social media and digital marketing in general than in any other field – see how much good Legal or Accountancy advice you can find available for free from leading lights such as CC

    I like Chris Brogan’s 91% rule and look forward to all professions embracing it! 

    • http://www.cc-chapman.com/ C.C. Chapman

      Exactly.

      There will ALWAYS be plenty of free advice, information and tools out there.
      That is what makes the world we live in great.

      There will also always be paid services, products and content. Is the paid
      for stuff always better? Nope. That is for each person to decide.

      If you get value out of it great. If not….

  • http://210consulting.com/ Jeremy Blanton

    Excellent post C.C.  Too many want the prize but don’t want the price tag attached to it.  It’s like those who ask what’s the ROI on social media?  You can’t get the return till you put in the investment.

    Like you, I love to give and share what I can.  But there’s only so many free things that the budget will allow before you are looking at an empty bank account.  What shocks me is when someone calls to “Pick Your Brain” and you suggest that they hire you to fix things.  NO! I don’t want to pay you for this, I just want it for free!  They want your free advice, experience, & knowledge so they can then take that & make profits.  It’s fine for them to make money off my skills & experience, just not for us :)

  • http://twitter.com/DavidBaeza David Baeza

    I think the business model of free-to-paid is a contributing factor.  Consumers have been trained to get the free “lite” version of a product, grab the extended trial, find the promo code that gets them even more for free.  Then “gasp” when it’s time to pay.  In my experience, when someone expects something for free, even a dollar is to much.  People will stand in line to pay when they realize that reading the advice and executing on the advice are not the same.  Great post C.C..

    All the best,

    David Baeza

  • http://www.theincslingers.com/blog Simon Salt

    C.C great post and something I’ve definitely experienced on a regular basis. Speaking especially is a bone of contention. Although I believe some of that comes from the difference between entrepreneur speakers and corporate speakers. What I mean by that is people like you who have made the decision to not take a salaried job and therefore “time is money” holds true over people who work for a company and for them “time is money” is true, its just not their money. When you have a company backing you who encourages you to get out and speak and is willing to pay your airfare and expenses etc. its easy to take free speaking gigs. What that does is setup expectations for event organizers that a “free ticket” and “exposure” is enough to woo any speaker. Many of them  are shocked and even offended when you bring up the subject of compensation. 

  • Elizabeth Norton

    Ya had me till half naked watress! ………anyway. I totally agree! This is so popular in the mommy blogosphere-it’s like some are back in highschool on a crusade back in time to stop teens from giving other things for free. :) Free can hurt me but in the end I need to make it clear-I am the only me. Just in me alone is value without having to breakdown others for what they do have.

  • Al Pittampalli

    The digital revolution has been amazing for the user, but it has bred a certain sense of entitlement. For example, it’s amazing how many people scream and shout when Facebook does a design makeover, sometimes forgetting that the service is FREE! Good for you CC, standing up, and doing what you know is right…charge when you want to charge, and let the market decide.

  • http://www.ricardobueno.com Ricardo Bueno

    I was just talking about the “problem with free” the other day. Free says:

    - I don’t value your time,
    - I don’t value your opinion (at least not enough to pay for it),

    Now, there’s nothing wrong with doing some things for free. Heck, just last week I did a free event for a local Real Estate luncheon (it was a small but fun group). There’s nothing wrong with helping a friend. But at the end of the day, business is business.

    You have to draw a line and find a balance between what you’ll do and what you won’t. Someone commented on my post from the other day and said that he makes a list of his revenue producing activities and his services. If something falls outside of the scope of what he offers as a service, he’ll consider doing something for free and offering the time IF (and only if) time permits. Otherwise, no dice.

    To me, that makes sense. It’s just a matter of priorities. And I’m sorry, but clients come first.

    • http://www.cc-chapman.com/ C.C. Chapman

      WELL said and dead on.

      Thanks for swinging by and sharing your thoughts with me and the readers.

      It totally is a matter of time right? We’ve all only got 24 hours in a day
      and can only spend so much of them doing things that we are not being paid
      to do. Ugly, but true fact of life.

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