Star Wars Celebration London 2016

Star Wars Celebration London 2016

Growing up, I always stopped in the toy isle to look at the latest Star Wars toys. I’d lust after them and check them out in detail since I rarely was able to bring one home with me.

Hours were spent playing with the toys I did have. Grand battles were fought on my bedroom floor and throughout my house.

So when Verizon asked me “Would you like to go to London with us to attend the Star Wars Celebration?” the little kid in me bounced with giddy excitement as the adult in me typed out “Yes, please!”

I’ve been a part of the Verizon influencer program for several years and while getting to try out new phones and other technology is great, getting access to an experience like this is the coolest perk I’ve ever receieved.

To legally cover myself, know that they paid for all my travel expenses and access to the event. All they asked in return was that I shared my experience on my social channels.

After nearly missing my flight out of Boston, I arrived ready to get my geek on along side Chris Bernholdt and Gina Stark in London.

The Verizon Gang at Star Wars Celebration

Traveling around the world, I prefer to travel light and that was my goal for this trip.

My plan was to shoot mainly on my NX500 and use my S7 for posting. In addition to my every day carry items, my newly patched GR0 would be loaded up with battery packs since I had a feeling there wouldn’t be any free plugs while I was out and about.

Thanks to Verizon I'm headed to London this week to attend, cover and share The Star Wars Celebration. This meant I had to get a Star Wars theme patch for my ruck during my travels. Which one do you think I should choose? Any friends in London and free t

Thankfully, one thing I didn’t have to worry about was paying a bunch of extra fees for posting while out of the country.

Verizon now has something called TravelPass that kicks in when you land in a country that is part of the program. When I powered up my phone upon landing, I receieved a text letting me know that a daily fee of $10 was all I had to pay to use my plan as I usually do. No more having to sign up for a global data plan before traveling is such a sigh of relief for travelers like myself.

Walking over to the event wearing a badge emblazoned with a Death Trooper and the words “Special Guest” had me exited for what may lie ahead.

Our morning began with a walk through of an exhibit showcasing the costumes of Rogue One by two of the producers of the film.

Rogue One Costumes

Rogue One Costumes

Rogue One Costumes

Guided tour of the Rogue One costume exhibit from two of the movie's producers

Each costume had a description of not only the character who would be wearing it, but also what the costume was made of.

As a fan, I could piece together a bit more about the story by looking at the costumes. During our tour, the two pieces of information that we were told that I took to heart were “there are no Jedi in Rogue One” and that the movie is “a father and daughter story.”

All of the costumes were cool, but my favorite were the new Shore Troopers that sound as if they’ll be playing an important role as they defend “the secret base” in the film.

Rogue One Costumes

Verizon filmed our tour, but I’m not sure where or when the footage will appear online. When it does, I’ll be sure to update this post.

After the tour, we found ourselves on the Expo floor before they had opened the doors.

I took the time to take a quick spin around and see what was there before the crowds swarmed in.

Star Wars Celebration London 2016

Star Wars Celebration London 2016

Star Wars Celebration London 2016

My biggest take away was how many different levels of Star Wars fandom there are. People focus on specific types/brands of toys, original tattoos and building R2 units.

Who knew you could go to an event like this and leave with a new tattoo to go with your inflatable remote controlled Darth Vader?

Star Wars Celebration London 2016

Star Wars Celebration London 2016

The other take away I found myself pondering still today is the dedication to Cosplay.

I saw people of every race, age and gender dressed up as their favorite characters.


Star Wars Celebration London 2016

Star Wars Celebration London 2016

Star Wars Celebration London 2016

Star Wars Celebration London 2016

I chatted with a retired Leia and a youthful Rey.

Star Wars Celebration London 2016

Star Wars Celebration London 2016

Women and men were dressed up and taking photos all around me. It was fun to see more dressed up little girls than little boys. It didn’t matter what skin color was under the masks, people were united by their love of the Star Wars universe.

The first panel of the day was one with Luke Skywalker himself, Mark Hamill. Being more of a Han Solo guy growing up, this still had me excited to see. After he pretty much missed out on the last film completely, I was hoping that he’d share some nuggets of goodness with everyone in attendance.

Mark Hamill - Star Wars Celebration London 2016

We were escorted in the door early and shown to four seats in the center of the front row. After seeing photos online of people camping out over night to get into this panel, I had no idea we were going to be taken this care of.

It was 100% questions and answers with him.

When someone asked about any favorite lines from the forthcoming The Killing Joke movie, I had a feeling something magical might happen so I took out my phone and recorded his answer.

Once again the network impressed me as I filmed, uploaded and published directly from my phone while sitting in the session.

Nothing new or exciting was shared, but it was fun to see him in person.

We’d skip the line again and go to the official store for the event. Loved that they had someone hand making t-shirts to order there and I picked up a few things for the kids.

Star Wars Celebration London 2016

Walking around you couldn’t help but giggle every so often at where you were. One second you’d have a wookie walk by you and the next you’d find yourself face to face with an AT-AT.

There was a family section and another for video games. Collectibles of every shape, size and variety were there for the purchase.

Star Wars Celebration London 2016

Star Wars Celebration London 2016

Star Wars Celebration London 2016

Star Wars Celebration London 2016


The marketer in me was impressed to see that Discover Ireland even had a booth set up with a replica of their famous stairs from The Force Awakens that fans could stand and get a photo on. Very smart!

Our last panel of the day was the one I was most excited about.

The Rogue One panel was scheduled to have the director of the film and some of the other crew involved on stage talking about the movie. My personal hope was that they’d also show a new trailer for the movie because I’m eager to check it out.

Star Wars Celebration London 2016

Rogue One Panel - Star Wars Celebration London 2016

Upon once again being ushered in to our special seats, it was instantly apparent that something more was going on by the number of chairs on the stage.

Turns out that this panel was also going to include the main cast of the film too!

Hosted by Gwendoline Christie (of Game of Thrones and Star Wars fame), the panel had her chatting with each cast member about their characters and sharing what little they could about their roles.

Gwendoline Christie - Star Wars Celebration London 2016

Gwendoline Christie - Star Wars Celebration London 2016

It was a riot to watch them go to answer her question, look over at the director to check if it was ok to answer and then give a half answer so not to spoil the plot.

For the first stand alone Star Wars film ever made, they’ve assembled a great cast that is going to be fun to watch on screen. The sizzle reel they debuted highlighted that this is going to be grittier, while being familiar to all the Star Wars fans.

The highlight of watching this on the big screen was actually watching everyone on stage turn around, lay down on the stage and watch it themselves. Based on their reactions, I don’t think they had seen it either.

It was also cool to witness the star of the film, Felicity Jones, being given her first Star Wars action figure!

Star Wars Celebration London 2016

The Rogue One cast is a refreshingly diverse group of talent. Star Wars has one a great job of making sure the galaxy far, far away isn’t only populated by young, white, good looking males.

Rogue One Panel - Star Wars Celebration London 2016

Rogue One Panel - Star Wars Celebration London 2016

Rogue One Panel - Star Wars Celebration London 2016

Rogue One Panel - Star Wars Celebration London 2016

Emotions were high and the energy in the room vibrated through everyone as Kathleen Kennedy stayed on stage and asked if we’d like to see something more.

She asked for phones and cameras to be put away because no one else was going to be seeing this right away.

Rogue One Panel - Star Wars Celebration London 2016

I’m sure everyone in the room was as pained as I was not to be able to share it, but they showed us a new Rogue One trailer.

I wasn’t ready for the hairs to stand up or the emotions to get so hard from it, but they did.

Let’s just say it ends with some very familiar breathing that had all 4,000 people lucky enough to witness it screaming with delight.

At the end of the day, as I sat down thinking about everything I had experienced I found myself getting extremely emotional. Young C.C. Chapman could have never imagined that some day he’d grow up and be able to take part in something like this. All the years of time and work has opened some down right amazing doors and for that I’m eternally grateful.

Star Wars Celebration London 2016

Thank you again to everyone behind the scenes who made this trip possible. I was very fortunate to have been asked to be part of it.

Oh and if you don’t follow me on Snapchat yet, I downloaded my story from the day so you can watch how I shared my experience on that channel.

I keep looking at my new Rogue One poster and smiling.

Thinking back to everything I saw and did while in London and how thankful I am to be able to share it with all of you.

In addition to the photos in this post, you can view my entire Flickr album here.

I don’t know what next brand sponsored adventure I’ll be going on, but it is going to be hard to top this one. 🙂

Disclosure: As a member of a great group of Verizon influencers, I occasionally receive products to test drive and experiences to take part in so that I can share my honest thoughts on them. No additional compensation is provided, neither were any favorable comments promised. All opinions are my own.

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C.C. Chapman


Sketch of C.C. Chapman by Hey Instigator!There are many aspects OF who I am and what I do. Putting together THIS PAGE is one of my least favorite things to write because talking about myself is not my idea of a fun time.

When asked what I do my current answer is, “I create, teach and motivate people to do more good in the world.”

Of course, that doesn’t cover all that I work on professionally and personally, so that is why I created this page.

Official bios and headshots can be found below.

Who is C.C. Chapman? I’m a…


I’m constantly writing and always working on my next book. You may have read some of my published works including Amazing Things Will HappenContent Rules or 101 Steps to Making Video Like a Pro.

Freelance writing or citizen reporting assignments excite me.


If I had to choose a style, I’d say my photos are a mix of documentary, travel and lifestyle photography. While I may not enjoy taking head shots, I love to shoot faces. I rarely go anywhere without a camera in my hand and I’ve been fortunate to see my photos on the pages of Rolling Stone and The Wall Street Journal.

I’m currently shooting with a Canon 80D, an iPhone 7+ and a Chroma 4k Drone.

My photos can be found on Instagram and Flickr.

Marketing Consultant

With over twenty years of marketing, online media and community building experience I have the skills and experience to help your organization no matter the size. Previous clients have included The Coca-Cola Company, American Eagle Outfitters, and HBO.

I focus on social good/impact marketing, content marketing, and brand strategy. My favorite clients are NGOs, nonprofits or brands looking to make a difference in the world.

Feel free to double check my credentials on LinkedIn.

Keynote Speaker

I’m happiest when on stage educating and inspiring an audience of any size, anywhere in the world.

I have spoken at everything from large international events, corporate retreats and at special gatherings of unique individuals. If you need someone who will inspire, educate and entertain your audience I’d love to chat.

Advocate & Volunteer

I believe in using my skills, time and voice to champion causes that are important to me. I’m especially interested in anything military, dogs or children focused.

I’m currently the President of the Board at Wediko, a member of the ONE Girls & Women Advisory Board, serve on the board of The Hockey Foundation and recently joined the No Kid Hungry Social Council.


Helping others learn and inspiring them to achieve their goals is the most fulfilling thing I do. As a Visting Instructor of Business and Management at Wheaton College and as an Adjunct Professor of Marketing and Communications at Bentley University I get to do this with the next generation. I’ve also developed and taught courses for LinkedIn, CreativeLive, and Treehouse.


On top of all that I’m a proud life long New Englander who was born and raised in New Hampshire, but now resides outside of Boston.

I married my high school sweetheart, have two amazing kids and love being a dad.

I’ve been online since 1989, began blogging in 2002 and podcasting in 2004.

Previous endeavors I created include Accident Hash, Passion Hit TV, Digital Dads and The Advance Guard.

Tattoos, travel and the outdoors turn me on. There are fewer things more perfect than a well-done cocktail, a delicious meal or live art of any sort. I love my GORUCK, Field Notes and am a proud Misfit.

To understand me is to understand that I try to live a purposeful life every day that is full of adventure, love and making the world around me a better place for all.

Official Bio

C.C. Chapman describes himself as a New England raised storyteller, explorer, and humanitarian. Others have described him as a thought leader in the online marketing space, a grounded futurist and one the nicest guy on the Internet. Over the years of his career, he has worked with a variety of clients including Nike, HBO, American Eagle Outfitters, ONE, Verizon FiOS and The Coca-Cola Company.

He is the co-author of the International bestseller Content Rules and is also the author of Amazing Things Will Happen. He travels the world speaking in front of audiences to do more in the world and how to understand content marketing better.  C.C. has taught classes for, CreativeLive and now as an adjunct professor at Bentley University (where he also graduated from).

C.C. is an advocate who speaks about building passionate communities and the strategic values of content-based marketing. He is a Samsung Imagelogger, the original ONE Dad and a UN Foundation Social Good Fellow. As a storyteller for hire, his work has appeared on the pages of Rolling Stone and The Wall Street Journal.

C.C. is the past Chairman of the Board at Wediko and currently serves on the board of The Hockey Foundation. He happily lives in the woods outside of Boston with his loving family. Find out more at


Fun Bio

You’d be hard-pressed to find a more multi-faceted or enthusiastic creative/strategic partner in the marketing and content creation fields. This greatly hails from C.C.’s unstoppable combination of marketing experience and savvy (which a great many professionals claim to have), and incalculably valuable “on the ground” knowledge and insight as an influential content creator himself (which a great many professionals do not). The result is a best-of-both-worlds mashup of marketing expertise.

C.C. Chapman sports the pro cred to be a talker (working closely with such clients as American Eagle Outfitters, Coca-Cola, HBO and Warner Bros.), and the passion and gumption to be a doer (creating content for the emerging Online Dad market, marketing professionals, music fans and more). He’s helped create, manage and execute ambitious online and offline marketing campaigns for startups and multinationals — and has the invaluable good sense to know which outreach strategies work with audiences, and which ones fall flat.

He authoritatively speaks your language. He speaks your CMO’s language. Most important, he’s fluent in your market’s language. It’s a killer double-chocolate-and-peanut-butter combination. Contact C.C. to learn how he can help your organization achieve its business goals. There’s, even more, to know about C.C. Chapman if you want to read it — and you should. C.C.’s skills are an embarrassment of riches.


Head Shots

CC-Chapman-Cubelean     CC-AYASummit

CC Chapman Headshot Vertical    CC-armscrossed


I’m involved with a lot of organizations and clients. I believe in being completely transparent and open about everything I’m working on. I’ll do my best to keep this updated and of course, will clearly disclose relationships in any post that require them.

I am open to being pitched and invited on press trips.

Companies do send me items in the hopes that I will review it or share with my community. If you send me something it does not guarantee a review.

With that in mind, my mailing address is:

9 C Medway Road #117
Milford, MA

Current relationships include:

  • Verizon FiOS provides me with service in exchange for a monthly post on technology of my choosing


Affiliate links are used whenever they are available when linking to products of any sort.

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