Being a Duck Ain’t Easy, But It Keeps Me Sane

In Amazing Things Will Happen, I talked about the idea of being a duck. The concept is simple enough. Ducks don't care about the rain. They keep swimming around, doing duck things. They let the rain wash off of them because they realize there is nothing they can do about it directly so they focus on...

Being a Duck Ain’t Easy, But It Keeps Me SaneC.C. Chapman

Piccoli Consigli – Per Una Vita Felice E Di Successo

As a writer, seeing your book translated into new languages is always a trip. I knew Amazing Things Will Happen was being translated into Arabic and Italian, but I didn't know when these versions would hit shelves. Then last week, my friend David Meerman Scott posted this photo of my book in an Italian bookstore. I...

Piccoli Consigli – Per Una Vita Felice E Di SuccessoC.C. Chapman

Show Your Work

This weekend was spent cleaning my office. I'm very lucky to have the home office that I do. It is bigger than most executive corners in the tallest of skyscrapers. There is a big leather couch, reading chair, television, Xbox and a desk where I'm writing this now. There is also the constant build up of...

Show Your WorkC.C. Chapman

Scott Sigler’s Pandemic Spreads to Boston

Watching a long-time friend like author Scott Sigler rise in popularity warms my heart. We first got to know one another in the early days of podcasting and have been friends ever since. Scott is a hell of a writer and I'm a big fan of his work. He is known for sick and twisted tales that...

Scott Sigler’s Pandemic Spreads to BostonC.C. Chapman

Amazing Things Will Happen on Kobo in Conversation

Late last year Kobo had me up to their offices to record an episode of Kobo in Conversation. This video series shares chats with authors from a variety of genres. They made special cookies to celebrate my book and my good friend Mitch Joel conducted the interview. Enjoy.

Amazing Things Will Happen on Kobo in ConversationC.C. Chapman

I Would Rather Write a Classic Than a Hit

  This post has been brewing in my head for over a year. After reading Mitch Joel's great post Buy Your Way To The Top, I knew it was time to finally sit down and write it.

I Would Rather Write a Classic Than a HitC.C. Chapman

When It Becomes Real

I find it rather comical that in today's world where I can create anything I want and sell it to the world, I still hold off on celebrating the launch of a new book until I find it in a traditional book store.

When It Becomes RealC.C. Chapman

My Dangerous Books

In the past I've discussed some of the books that have changed my world. I like to call them "dangerous" because if you read them there is a high probability that they may spark something in you. Depending on what is going on in your life that could be dangerous and thus my description. Since...

My Dangerous BooksC.C. Chapman

Chatting About Amazing Things With Mitch Joel

Six Pixels of Separation has always been one of my favorite podcasts. Mitch Joel does a great job of covering the marketing industry and sitting down with some of the best and brightest minds working in the space. While we were both in Columbus recently, we sat down to discuss my new book Amazing Things...

Chatting About Amazing Things With Mitch JoelC.C. Chapman

The Working Parent’s Guide to Workshifting

I get hired to create all sorts of different things. My only rule is that I've got to be excited about any project I accept. So when Citrix asked me if I'd be interested in writing an eBook for them about workshifting as a parent I jumped at the opportunity.

The Working Parent’s Guide to WorkshiftingC.C. Chapman

Awesome Book of Awesome

I've made some damn good friends over the years and one of the most unique is author Scott Stratten. He collects superhero statues, is now covered in tattoos, speaks his mind and is a die hard Detroit Lions fan. Last year we were kicked back on the patio of his room at the Hotel Valley Ho...

Awesome Book of AwesomeC.C. Chapman

Announcing My New Book

On Friday I promised a big announcement to everyone who subscribes to my newsletter. At 11 am I sent out the announcement that my next book is called Amazing Things Will Happen: A Real World Guide on Achieving Success and Happiness and that it was now available to pre-order. I wanted to watch how (and if)...

Announcing My New BookC.C. Chapman

I Should Be Writing

I Should Be WritingC.C. Chapman

Korean & Italian Versions of Content Rules

Yesterday marked another milestone in my life when the first international versions Content Rules arrived at the house. We've sold several translations, but these were the first to come out. So funny how they can change pretty much everything about them when they decide to print them. An International author? Kind of cool to think about. The...

Korean & Italian Versions of Content RulesC.C. Chapman

Awaken to a Free Ebook

My good friend Chris Penn went on the trip of a lifetime earlier this year and asked myself and several other friends to write posts for his site while he was away. When a friend asks for help, you always say yes. Chris, being the good guy that he is, has taken all of those posts...

Awaken to a Free EbookC.C. Chapman

The Flinch – A Dangerous Read

Julien Smith is one of those guys that most people will never fully appreciate. I'm lucky that I've called him a friend for a number of years and in that time we've shared a wild ride of experiences. He's funny, smart, loyal and most of all challenging. Some people don't want challenging people in their...

The Flinch – A Dangerous ReadC.C. Chapman

Old vs. New

Minutes ago both UPS and the Post Office stopped by to drop off packages within five minutes of each other. Inside the packages was this nice contrast of old vs. new. What you see here is a beautifully printed photography book called Dark Score Stories promoting the new Stephen King mini series Bag of Bones...

Old vs. NewC.C. Chapman

We ARE All Weird

Weird is an interesting word. Think about it for a minute. Ponder what it means to you and how many times you have used it to describe someone or someone. Heck, think about how many times you may have even been called it yourself. Now think about another word: Normal. Ask my kids what normal is and...

We ARE All WeirdC.C. Chapman

Call of the Open Road

I just finished reading Lost in America: A Dead-End Journey. It isn't a happy story or really that compelling of a book. But, something about the blunt honesty of the writer combined with the characters he meets on his journey across America finding work and finding stories really hit home for me. As I read it,...

Call of the Open RoadC.C. Chapman

I Love Books

As long as I can remember, I've had a fascination with books. I use to stay up late and get up early to read and even in this world of digital everything, I sure do have a lot of packages arrive every week with books in them. That is why on the same day that...

I Love BooksC.C. Chapman

3 Dangerous New Books to Help You Be Awesome

I do a lot of public speaking and no matter if I’m in front of real estate agents, hardware store owners, top level executives or social media devotees I often get asked how I got to where I am today in my career. I know that they are hoping for a shortcut or secret bit...

3 Dangerous New Books to Help You Be AwesomeC.C. Chapman

SXSW Pokes

I am honored and smiling to be part of the latest project from Seth Godin's The Domino Project. SXSW Pokes is a free eBook that collects stories of inspiration from people attending SXSW this year. Not only is my story in there, but myself and Becky Johns found our photography being used as well. Download the...

SXSW PokesC.C. Chapman

Finding Enchantment

Today the newest book from Guy Kawasaki called Enchantment: The Art of Changing Hearts, Minds, and Actions (affiliate link) hits bookstore shelves around the world. Guy sent me a copy to read a few weeks ago and it made a recent flight much more enjoyable. I've been trying to spend flights reading so that I...

Finding EnchantmentC.C. Chapman

Poke The Box

I've always said that "normal is boring" and I mean that if you are living your life just like everyone else expects you should, then your not really living it at all. I've always believed that each of us has to find our own path, chase our passions and live life to the fullest. Whenever...

Poke The BoxC.C. Chapman

The Now Revolution

This book review is completely biased and I want you to know that up front. *grin* Amber Naslund is one of my closest friends in the world and Jay Baer is a fellow tequila lover like myself who every time we get together we find more reasons to be friends. Plus, my book Content Rules has...

The Now RevolutionC.C. Chapman

© Legend - A Handcrafted Misfit Theme

C.C. Chapman


Sketch of C.C. Chapman by Hey Instigator!There are many aspects OF who I am and what I do. Putting together THIS PAGE is one of my least favorite things to write because talking about myself is not my idea of a fun time.

When asked what I do my current answer is, “I create, teach and motivate people to do more good in the world.”

Of course, that doesn’t cover all that I work on professionally and personally, so that is why I created this page.

Official bios and headshots can be found below.

Who is C.C. Chapman? I’m a…


I’m constantly writing and always working on my next book. You may have read some of my published works including Amazing Things Will HappenContent Rules or 101 Steps to Making Video Like a Pro.

Freelance writing or citizen reporting assignments excite me.


If I had to choose a style, I’d say my photos are a mix of documentary, travel and lifestyle photography. While I may not enjoy taking head shots, I love to shoot faces. I rarely go anywhere without a camera in my hand and I’ve been fortunate to see my photos on the pages of Rolling Stone and The Wall Street Journal.

I’m currently shooting with a Canon 80D, an iPhone 7+ and a Chroma 4k Drone.

My photos can be found on Instagram and Flickr.

Marketing Consultant

With over twenty years of marketing, online media and community building experience I have the skills and experience to help your organization no matter the size. Previous clients have included The Coca-Cola Company, American Eagle Outfitters, and HBO.

I focus on social good/impact marketing, content marketing, and brand strategy. My favorite clients are NGOs, nonprofits or brands looking to make a difference in the world.

Feel free to double check my credentials on LinkedIn.

Keynote Speaker

I’m happiest when on stage educating and inspiring an audience of any size, anywhere in the world.

I have spoken at everything from large international events, corporate retreats and at special gatherings of unique individuals. If you need someone who will inspire, educate and entertain your audience I’d love to chat.

Advocate & Volunteer

I believe in using my skills, time and voice to champion causes that are important to me. I’m especially interested in anything military, dogs or children focused.

I’m currently the President of the Board at Wediko, a member of the ONE Girls & Women Advisory Board, serve on the board of The Hockey Foundation and recently joined the No Kid Hungry Social Council.


Helping others learn and inspiring them to achieve their goals is the most fulfilling thing I do. As a Visting Instructor of Business and Management at Wheaton College and as an Adjunct Professor of Marketing and Communications at Bentley University I get to do this with the next generation. I’ve also developed and taught courses for LinkedIn, CreativeLive, and Treehouse.


On top of all that I’m a proud life long New Englander who was born and raised in New Hampshire, but now resides outside of Boston.

I married my high school sweetheart, have two amazing kids and love being a dad.

I’ve been online since 1989, began blogging in 2002 and podcasting in 2004.

Previous endeavors I created include Accident Hash, Passion Hit TV, Digital Dads and The Advance Guard.

Tattoos, travel and the outdoors turn me on. There are fewer things more perfect than a well-done cocktail, a delicious meal or live art of any sort. I love my GORUCK, Field Notes and am a proud Misfit.

To understand me is to understand that I try to live a purposeful life every day that is full of adventure, love and making the world around me a better place for all.

Official Bio

C.C. Chapman describes himself as a New England raised storyteller, explorer, and humanitarian. Others have described him as a thought leader in the online marketing space, a grounded futurist and one the nicest guy on the Internet. Over the years of his career, he has worked with a variety of clients including Nike, HBO, American Eagle Outfitters, ONE, Verizon FiOS and The Coca-Cola Company.

He is the co-author of the International bestseller Content Rules and is also the author of Amazing Things Will Happen. He travels the world speaking in front of audiences to do more in the world and how to understand content marketing better.  C.C. has taught classes for, CreativeLive and now as an adjunct professor at Bentley University (where he also graduated from).

C.C. is an advocate who speaks about building passionate communities and the strategic values of content-based marketing. He is a Samsung Imagelogger, the original ONE Dad and a UN Foundation Social Good Fellow. As a storyteller for hire, his work has appeared on the pages of Rolling Stone and The Wall Street Journal.

C.C. is the past Chairman of the Board at Wediko and currently serves on the board of The Hockey Foundation. He happily lives in the woods outside of Boston with his loving family. Find out more at


Fun Bio

You’d be hard-pressed to find a more multi-faceted or enthusiastic creative/strategic partner in the marketing and content creation fields. This greatly hails from C.C.’s unstoppable combination of marketing experience and savvy (which a great many professionals claim to have), and incalculably valuable “on the ground” knowledge and insight as an influential content creator himself (which a great many professionals do not). The result is a best-of-both-worlds mashup of marketing expertise.

C.C. Chapman sports the pro cred to be a talker (working closely with such clients as American Eagle Outfitters, Coca-Cola, HBO and Warner Bros.), and the passion and gumption to be a doer (creating content for the emerging Online Dad market, marketing professionals, music fans and more). He’s helped create, manage and execute ambitious online and offline marketing campaigns for startups and multinationals — and has the invaluable good sense to know which outreach strategies work with audiences, and which ones fall flat.

He authoritatively speaks your language. He speaks your CMO’s language. Most important, he’s fluent in your market’s language. It’s a killer double-chocolate-and-peanut-butter combination. Contact C.C. to learn how he can help your organization achieve its business goals. There’s, even more, to know about C.C. Chapman if you want to read it — and you should. C.C.’s skills are an embarrassment of riches.


Head Shots

CC-Chapman-Cubelean     CC-AYASummit

CC Chapman Headshot Vertical    CC-armscrossed


I’m involved with a lot of organizations and clients. I believe in being completely transparent and open about everything I’m working on. I’ll do my best to keep this updated and of course, will clearly disclose relationships in any post that require them.

I am open to being pitched and invited on press trips.

Companies do send me items in the hopes that I will review it or share with my community. If you send me something it does not guarantee a review.

With that in mind, my mailing address is:

9 C Medway Road #117
Milford, MA

Current relationships include:

  • Verizon FiOS provides me with service in exchange for a monthly post on technology of my choosing


Affiliate links are used whenever they are available when linking to products of any sort.

The Quiet Moments

The End Of A Great Summer of Work

The Wiggly Line Between Professor and Manager

You Only Learn If Your Team Is Up To The Task When The Work Begins

Books, Gear, Art and Souvenirs

Two Happy Clients to End The Week

London is Always a Good Choice

First Week Working with the MassChallenge Finalists – A Recap of the Wheaton Innovates (WiN) Team Experience

The Work Begins

Am I Doing Enough?

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