Friend and fellow author Scott Stratten just posted this video review of my book Content Rules and it is going to keep me smiling for a long, long time.
Displaying all posts for ‘Content Rules’
OH! The Weather Outside is Frightful
Posted on December 10, 2010
Winter has officially come to New England with the mercury dropping and the layers of clothes rising. This year for me, winter means I’ll be on the road a lot, shaking a lot of hands, hugging a lot of people and talking a whole bunch. You can be sure I’m going to be popping [...] Read more »
Content Rules at Home
Posted on December 4, 2010
This week a lot of people have shared photos of my book, but this one from my cousin Jonathan really made my day.
Today Is THE Day
Posted on November 30, 2010
It isn’t every day that you get to check an item off of your bucket list, but today I got to do just that as Content Rules hits store shelves.
You Must Tell Stories With Your Content
Posted on November 10, 2010
Content has always ruled my days and I love a good story as much as the next person. Even before writing Content Rules, my days were spent brainstorming and executing creative and strategic ways companies of all sizes could market themselves using content and storytelling. If you look at campaigns I did such as Frenzied [...] Read more »
What is Content?
Posted on October 21, 2010
Ann and I may have written the book on it, but we wondered how people would answer the question if we asked them.
BIG Content Rules
Posted on October 5, 2010
As you know, my first book Content Rules comes out on November 30th everywhere that books and ebooks are sold so we are in full blown marketing mode. Today I had this nice BIG surprise show up at my house. It is moments like this when the reality of it all comes into focus. [...] Read more »
September 1 Book Update
Posted on September 2, 2010
The book is coming along awesome. I’ve finished my final edits and now it is with Ann so she can do hers. Then it goes back to the publisher to get ready for the printers. We filmed a video update yesterday to keep everyone in the loop. I’m really proud of the book. I’m [...] Read more »
