Making the Most of SXSW

sxsw-session

It is that time of year once again when tens of thousands of geeks, musicians, filmmakers, organizations and brands descend on Austin, Texas for the annual SXSW conference.

To call it simply a conference doesn’t even begin to describe the experience of spending any amount of time in Austin between March 8th and 17th.

I wouldn’t miss it for the world and while my stay is shorter than in years past, I wanted to let you know where to find me and share a few tips for getting the most out of your time there.

In the past you’ve read how I rarely go to any of the parties. They are big, loud and insane. The lines will be long and you should be prepared to wait quite some time for the bigger ones. Every year you’ll hear people complaining about the lines. Accept them or don’t attend.

The shear volume of attendees is overwhelming and it is easy to get lost in the waves of people. You need to plan ahead to make the most of your time in Austin.

The schedule this year contains so many great sessions that you’ve got to make sure to put the ones you don’t want to miss on your calendar and then plan around them.

Don’t forget that the second you arrive in town you should pick up your badge. I always check into my hotel and then promptly head over to the convention center to get my badge. The process of picking up your badge is easily the worst part about SXSW and if you wait you could find yourself in line for hours just waiting to get your badge. Go early!

Finally, don’t forget your comfortable shoes because you’ll be doing plenty of walking and you need to leave earlier than you could ever imagine to get to where you want to go in time. Sessions fill up and they do close the doors so don’t miss out.

If you need some more advice , this video I made three years ago still holds true.

So, where will you find me during my days in Austin?

I try to keep an open schedule for the most part, but there are a few events that I know I won’t be missing. If you definitely want to see me try making it to one of these:

As you can see, I don’t commit to much because I know how crazy it is and prefer to go with the flow. Plus, I’ve got some client meetings and other private gatherings that will keep me busy.

I’d love to meet as many people as possible and as always I’m looking to connect with brands and organizations who might want to hire me. The best way to reach me is via text. My number is 508-241-1062, but don’t call as I rarely answer.

Austin is a great city and I hope that while you are in town you take the time to see some of it. At a minimum make your way down South Congress to all the food trailers because the city has announced they are doing away with them after the conference. It is sad news and who knows, maybe we can help change their minds.

You are going to meet amazing people. Hallway magic will happen. One moment you’ll be headed to a session and the next you’ll find yourself on a photo walk or at a rooftop concert. Embrace that you can’t do everything and you’ll have a much better experience.

Part of what makes SXSW special to me is the chaos of it all. Last year the weather didn’t want to play along, so keep your fingers crossed it does this year.

See you at SXSW!

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C.C. Chapman

Bio

Sketch of C.C. Chapman by Hey Instigator!There are many aspects OF who I am and what I do. Putting together THIS PAGE is one of my least favorite things to write, because talking about myself is not my idea of a fun time.

When asked what I do my current answer is, “I create, teach and motivate people to do more good in the world.”

Of course, that doesn’t cover all that I work on professionally and personally, so that is why I created this page.

Official bios and head shots can be found below.

Who is C.C. Chapman? I’m a…

Marketing Consultant

With over twenty years of marketing, online media and community building experience I have the skills and experience to help your organization no matter the size. Previous clients have included The Coca-Cola Company, American Eagle Outfitters and HBO.

I focus on social good/impact marketing, content marketing and brand strategy. My favorite clients are NGOs, nonprofits or brands looking to make a difference in the world.

Feel free to double check my credentials on LinkedIn.

Writer

I’m constantly writing and always working on my next book. You may have read some of my published works including Amazing Things Will HappenContent Rules or 101 Steps to Making Video Like a Pro.

Freelance writing or citizen reporting assignments excite me.

Photographer

If I had to choose a style, I’d say my photos are a mix of documentary, travel and lifestyle photography. While I may not enjoy taking head shots, I love to shoot faces. I rarely go anywhere without a camera in my hand and I’ve been fortunate to see my photos on the pages of Rolling Stone and The Wall Street Journal.

I’m currently shooting with a Samsung NX1 and a Chroma 4k Drone.

My photos can be found on InstagramFlickr and 500px.

Keynote Speaker

I’m happiest when on stage educating and inspiring an audience of any size, anywhere in the world.

I have spoken at everything from large international events, corporate retreats and at special gatherings of unique individuals. If you need someone who will inspire, educate and entertain your audience I’d love to chat.

Advocate & Volunteer

I believe in using my skills, time and voice to champion causes that are important to me. I’m especially interested in anything military, dogs or children focused.

I’m currently the President of the Board at Wediko, a member of the ONE Girls & Women Advisory Board, serve on the board of The Hockey Foundation and recently joined the No Kid Hungry Social Council.

Teacher

I’ve developed and taught courses for Lynda.com, CreativeLive and Treehouse. I’m also an Adjunct Professor of Marketing at Bentley University and hoping to do more teaching in the future.

 

On top of all that I’m a proud life long New Englander who was born and raised in New Hampshire, but now resides outside of Boston.

I married my high school sweetheart, have two amazing kids and love being a dad.

I’ve been online since 1989, began blogging in 2002 and podcasting in 2004.

Previous endeavors I created include Accident Hash, Passion Hit TV, Digital Dads and The Advance Guard.

Tattoos, travel and the outdoors turn me on. There are fewer things more perfect than a well done cocktail, a delicious meal or live art of any sort. I love my GORUCK, Field Notes and am a proud Misfit.

To understand me is to understand that I try to live a purposeful life every day that is full of adventure, love and making the world around me a better place for all.


Official Bio

C.C. Chapman describes himself as a New England raised storyteller, explorer and humanitarian. Others have described him as a thought leader in the online marketing space, a grounded futurist and one the nicest guy on the Internet. Over the years of his career he has worked with a variety of clients including Nike, HBO, American Eagle Outfitters, ONE, Verizon FiOS and The Coca-Cola Company.

He is the co-author of the International bestseller Content Rules and is also the author of Amazing Things Will Happen. He travels the world speaking in front of  audiences to do more in the world and how to understand content marketing better.  C.C. has taught classes for Lynda.com, CreativeLive and now as an adjunct professor at Bentley University (where he also graduated from).

C.C. is an advocate who speaks about building passionate communities and the strategic values of content-based marketing. He is a Samsung Imagelogger, the original ONE Dad and a UN Foundation Social Good Fellow. As a storyteller for hire, his work has appeared on the pages of Rolling Stone and The Wall Street Journal.

C.C. serves as the Chairman of the Board at Wediko and serves on the board of The Hockey Foundation. He happily lives in the woods outside of Boston with his loving family. Find out more at CC-Chapman.com

 

Fun Bio

You’d be hard-pressed to find a more multi-faceted or enthusiastic creative/strategic partner in the marketing and content creation fields. This greatly hails from C.C.’s unstoppable combination of marketing experience and savvy (which a great many professionals claim to have), and incalculably valuable “on the ground” knowledge and insight as an influential content creator himself (which a great many professionals do not). The result is a best-of-both-worlds mashup of marketing expertise.

C.C. Chapman sports the pro cred to be a talker (working closely with such clients as American Eagle Outfitters, Coca-Cola, HBO and Warner Bros.), and the passion and gumption to be a doer (creating content for the emerging Online Dad market, marketing professionals, music fans and more). He’s helped create, manage and execute ambitious online and offline marketing campaigns for startups and multinationals — and has the invaluable good sense to know which outreach strategies work with audiences, and which ones fall flat.

He authoritatively speaks your language. He speaks your CMO’s language. Most important, he’s fluent in your market’s language. It’s a killer double-chocolate-and-peanut-butter combination. Contact C.C. to learn how he can help your organization achieve its business goals. There’s even more to know about C.C. Chapman, if you want to read it — and you should. C.C.’s skills are an embarrassment of riches.

 

Head Shots

CC-Chapman-Cubelean     CC-AYASummit

CC Chapman Headshot Vertical    CC-armscrossed

DISCLOSURES

I’m involved with a lot of organizations and clients. I believe in being completely transparent and open about everything I’m working on. I’ll do my best to keep this updated and of course will clearly disclose relationships in any post that require them.

I am open to being pitched and invited on press trips.

Companies do send me items in the hopes that I will review it or share with my community. If you send me something it does not guarantee a review.

With that in mind, my mailing address is:

9 C Medway Road #117
Milford, MA
01757

Current relationships include:

  • Verizon FiOS provides me with service in exchange for a monthly post on technology of my choosing
  • Member of the Verizon Wireless VZWBuzz Influencer Team which means I receive electronics to review and experiences to take part in.

 

Affiliate links are used whenever they are available when linking to products of any sort.

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